Carbolytics

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Carbolytics

In 2021, another collaboration, this time with Joana Moll, artist and researcher, and her project Carbolytics: An analysis of the emissions of the ad tracking industry, extracted from browsing the 1 million most visited websites in the world.

The research aims to draw attention to the social but also environmental costs of the data collection carried out by these corporations.

Elements such as cookies are energy consumers and therefore have an ecological and economic cost for the user.